It is time to make
ecology
sexy
Right now, the future sucks. If you are working to change that but get stuck on people who...
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Don't realise
If today you really have to try hard not to be aware of the climate problem, for most people the details of the situation still remain hazy. To change anything, you need to be aware of the problem. If the importance of fruit seasonality or the impact of electronic appliances is obvious to you, it's not to everyone.
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Don't understand
When it comes to socio-ecological transition, the parameters are multiple and interconnected. The subjects are sometimes technical, almost always unsexy. Between the general media, which are poorly trained in these issues, and unmoderated social networks, we hear a lot of confusing and contradictory things, not to mention misinformation.
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Don't care
Even if we are aware of the problem, not everyone feels concerned. We may have the impression that it's not our problem, that the consequences are far from us. That it's not our responsibility, that we have more important, more urgent problems.
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Put their head in the sand
Confronted with a difficult reality and an unstable, anxiety-provoking outlook for the future, it can be easier to ignore the problem. Faced with anxiety and guilt, we sometimes run away or close our eyes.
All these (non-)reactions are human, but they're not inevitable. If you sometimes feel like grabbing people and shaking them hard until they wake up...
Let me help you !
Your projects are not just products or services, they incarnate a vision of the world and the future. I can help you turn this vision into reality by making it intelligible and desirable through communication solutions that are both effective and environmentally friendly. Let's turn your message into a powerful lever for change.
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Stratégie
You're not just a price; your value is environmental, social, ecosystemic... The whole point of your communication is to make this impact visible to your audience, and give them a good reason to take action. I'll help you put in place a strategic plan to deliver the right message, to the right person, in the right place.
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Vulgarisation
Let's face it, apart from you, me and our already convinced pals, no one wants to hear about ecology, plastic pollution, social inequality, etc. Lucky for you, I love taking lousy figures, boring subjects and complex data to find the spoonfull of sugar that will help the medicine go down. By finding the right tone and the most appropriate approach to make your message human, digestible and accessible, we can ducate and expand your audience.
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Ecoconception
The most environmentally-friendly communication asset remains the one we don't produce. I can help you to communicate sparingly and effectively by selecting only the most appropriate media. For each medium, I propose technical and graphic solutions in line with eco-design best practice.
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Branding
The words ecology and social justice immediately conjure up a picture filled with shades of green on kraft paper, sarouel shorts and Birkenstocks. Let's get away from these outdated visual clichés and build a made-to-measure brand that would make anybody love degrowth.
Let’s kick some climatoseptic ass
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Creation or revamping of your brand
Let's give your brand a "desirable future" worthy look that will make anybody say yes.
Book a call -
Digital and printed design
Digital or printed communication tools that hit the bull's eye, without crapping all over the planet. I can also advise you on the most appropriate media for your project, and help you select your suppliers and materials.
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Eco-Audit
Afraid of having a skeleton in the closet and not even knowing it? Let's take a look at your communications media to see what their environmental impact is, identify areas for improvement and draw up an action plan.
Book a call
